5 reasons why pop up display stands are the best investment
Businessmen and exhibitors from all across the world are familiar with the term pop up stands. Be it for brand activation or other promotional activities, pop up displays have become an inseparable part of the promotional activities of various brands; whether big or small. So what exactly…
Brand promotion activities – uphold your distinct identity with perfect branding
What exactly is branding? In the recent marketing world, we often talk, read and discuss about branding and brand promotion activities to give a push to various brands. In simple terms, brand is one of the biggest assets of your company or organization. Your brand…
How brand activation help in engaging 2 out of 5 senses?
With the rising detachment, fragmentation and distraction between brand and consumer, BTL activities and especially brand activation can serve as the perfect medium to build this growing gap. Brand activation offers a platform to bring forward your brand to the target audience. You can create…
Getting the communication right with brand building activities
To some, brand building activities may sounds like just another marketing jargon but when you understand what BTL activities mean, truly, and how brand building events help a brand to achieve that cult status; terms like this may not sound gimmicky anymore. Brand building activities…