Mall activation: what makes it the perfect spot for grabbing maximum eyeballs?
How tough is it to grab maximum attention your target audience and at the right destination? Most often we think it’s a cake walk but the ground zero shows us the real picture. In the case of mall activation, we have a list of things…
Brand activation – few important do’s and don’ts
Brand activation is one of the latest concepts of marketing that has been an essential forum of bringing your brand to the forefront. So, one common question that arises is what brand activation is and how it helps a brand to get to the target…
How brand activation helps start-up firms to enhance their brand presence?
Start-up firms are developing in today’s business space and on the off chance that you need to build the brand value of your own firm, you need to catch the nerve of your targeted audience. In today’s business world, customers expect top notch marketing activities…
Colour psychology – how do colours impact your brand activation?
Let us say that it is that time of the year where you want to promote your brand through brand activation and other promotional activities. First thing first, what is that one thing that allows your audience to get involved in your branding activities and…
How to accelerate your business using brand activation?
As you are promoting your brand, there must be several ideas that might pop in your head. First thing that strikes us is how to enhance or maximize the sales of the business? Knowing your target audience is one such thing that will help you…
How brand activation help in engaging 2 out of 5 senses?
With the rising detachment, fragmentation and distraction between brand and consumer, BTL activities and especially brand activation can serve as the perfect medium to build this growing gap. Brand activation offers a platform to bring forward your brand to the target audience. You can create…
Brand activation – A way of promoting your brand identity
Every industry along with each business it holds needs to promote and protect its brand. At one point of time we see big companies spending tons of money on building the name and identity of the brand. And on the other hand, we have small…
How do start-up firms benefit from brand activation?
Start-up firms are on to creating a unique space in the business world today. With a large number of start-ups coming in the market every year, there has been a growing demand for newer ways to bring about a unique brand presence. In today’s business…
Why your brand activation also needs a social media policy?
In today’s fast moving high-tech digitized world, every company wants to be ahead of their competitors. So, every company who wants to make an impact on their target audience through brand activation must also know how to use their social media policy well. But why…