Event activation is an excellent way of gaining word of mouth. It keeps the word around for a long time with a positive note. You can apply various ideas for brand activation to gain the attention you desire from the target audience.

Any BTL marketing company in India will offer you different brand activation ideas based on your goals. Whether you need to hype a new product or service or change your brand's image, mall activation will help significantly.

At Insta Brand Activation, we work for brand activation and mall activation ideas with other BTL activities. Browse through our website to learn more about our offerings. Though gaining audience attention can be challenging, one can succeed in their BTL campaign with effective strategies. Here are some ways you can engage your audience with Event Activation Ideas:

Take a Whirl on Conventional Breakouts

Capturing the audience's attention is challenging and what adds to that is the difficulty of retaining it. You will be pitching to change their perspective.

Adding 360-degree swivel chairs with a satellite stage will allow you to revolve the audience and gain their attention. It will encourage face time and collaboration.

While doing so, do not rely on the gimmick solely. Choose a narrative that will be harmonious with your brand. Offer different information that will be helpful. Once your audience has content to think about and a new perspective to consider, the results will make your brand shine! You can even suspend attendees' chairs from the ceiling to show your creativity and innovation. While selecting such techniques having the proper correlation with your business is a must!

Science on the plate

Science is cool!! It will help you create spectacular things to make the menu memorable.

  • Use molecular gastronomy to create a unique cocktail experience to make a memory.
  • Use specific concoctions that, when mixed, will turn into the colors of your brand.
  • Using fire, specification, and different concoctions, assemble something truly impactful that leaves attendees with a taste to talk about.
  • Add something with liquid nitrogen to create something cool if that aligns better with your brand.
  • The modern way of preparing food will leave the attendees spellbound and make them stay longer.
  • Add a different attraction with the stress-relief station for attendees to smash and destroy their frozen creation.

If you are looking for an effective mall promotion, campus, or society activation we are just a call away!

  : +91-9167 246768                      : info@instabrandactivation.com

More than memory and better than a photo booth!

Capturing beautiful times to make them immortal with a photograph is something everyone appreciates. Be a coin-operated photo booth or photo strips available at the mall; everyone enjoys them.

Using a green screen in the background to have endless options can be fun for your attendees. In addition, you can keep a photographer to take pictures of your attendees as per their liking. It will make everything personalized, and all your guests will get unique pictures to keep in a frame.

If you wish to make it ultra-modern with tech elements, try using a movie set for 3-D gif making. Use motion to capture memories and tell anecdotes that can be uploaded immediately to email, Facebook, Twitter, and SMS. Use slow motion for gifs and call influencers to post them with captions. The audience will follow soon, and you will have the virtual world talking about you. From latte art to animated photographs, options are endless to enhance the good old photo booth.

An interactive wall will take you to the wall of fame!!

Keep an interactive wall to engage your audience. Create games where your audience can follow the prompts to gain prizes. Offer your attendees redemption points or vouchers. You can create different activities using the wall as a prompt will allow the audience a chance to play and win!

Light It Up!

There is no better way to include your attendees in the conversation than playing with some lights! Synchronize the LED wristbands with your presentation, the music, and at those big moments to engage the audience from multiple sensory angles. It will add drama and engage your audience in the exhibition like never before.

When the entire group experiences the same things, the experience will be intensified and memorable. It will enable your audience to connect with not only you but also with other attendees present at the venue.
Conferences, celebrations, parties, gatherings—all are reinvented using the contemporary technology that puts everyone in sync.

Your BTL activities will change based on your industry, target audience, and product or service. At IBA, we will offer you reusable setups that are lightweight and portable. Our reconfigurable solutions will allow you to explore the possibilities of endless designs.

Our brand activation ideas will help you make a mark in the minds of your audience. If you want to incorporate the latest event activation ideas, call us at +91-9167 246768 or email at info@instabrandactivation.com. Our experts will help you in enhancing your audience engagement.

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